Serve Coffee That Turns Customers Into Regulars

At VAROSH, we partner with café owners who are passionate about the experience they create. We go beyond supplying beans to become an extension of your team, helping you build a coffee program that delights your customers with every cup, streamlines your operations, and grows your reputation.

    Why Choose VAROSH as Your Wholesale Partner

    • Wholesale Pricing

      We provide transparent, competitive pricing that supports your business's sustainability.

    • Beans Roasted to Order

      Every batch is roasted specifically for your order with peak flavor.

    • Fast Response

      We prioritize your questions about orders, blends, or service, ensuring you get the answers you need.

    • Flexible Scheduling

      We adapt to your rhythm, from delivery frequency to order size. We'll help you run efficiently.

    Crafted for Those Who Value the Experience: A Partnership That Delivers Service and Quality Beyond the Cup.

    Specialty Coffee

    At VAROSH Coffee, every roast is fresh to ensure peak flavor and quality. We develop coffee profiles tailored for cafés, combining seasonal offerings with dependable favorites to create specialty coffee your customers truly enjoy.

    Coffee Consultation

    No two cafés are the same. We work with you to understand your menu, equipment, and goals, helping you choose the right coffees or equipment, and make informed decisions.

    Our approach is collaborative, practical, and customized to your operation.

    Customer Service

    You get direct access to a team that knows your café and responds quickly when you need support.

    We're available when you have questions or need assistance on ordering coffee, equipment, and supplies.

    Professional espresso machine in a coffee shop setting with a white chair.

    Expert Equipment Guidance & Setup

    We help cafés select equipment from a wide variety of brands. From grinders to brewers, we guide you through equipment decisions and assist with setup, while educating you on equipment use to ensure your coffee program starts off on the right foot.

    Preventative Maintenance

    We support cafés with preventative maintenance guidance to help extend equipment life, reduce downtime, and maintain quality behind the bar.

    It’s one more way we help protect your investment and your daily operations.

    FREQUENTLY ASKED QUESTIONS

    Do you offer wholesale pricing for cafes and coffee shops?

    Yes. Our program is designed to support independent cafés of all sizes. We offer wholesale coffee programs throughout the United States and locally here in the greater Charlotte, North Carolina area.

    Our pricing is competitive, transparent, and structured to support your business's profitability. Specific rates are based on the coffee selection (single-origin, blends) and order volume. Orders are shipped promptly after roasting via reliable carriers. You'll receive tracking information, and we work with you to schedule deliveries that fit your inventory cycle.


    Use our online form, or call us at (980) 253-2480 to book your service appointment.

    Do you work with new cafes?

    Absolutely. We specialize in helping new cafés launch successfully. We can establish your coffee menu months before opening, provide consultations on bean selection and equipment, and create a phased plan to get you established in your community. We're your partner from day one.

    Can we request samples before committing to wholesale orders?

    Of course. We encourage it. Sampling allows you to experience the quality and profile of our coffees firsthand. Please contact us directly to request a sample pack tailored to your menu concept.

    Is there a minimum order quantity?

    We believe in partnerships. Our standard program requires no long-term commitment. We do have a flexible minimum order amount designed to be accessible for small independents while ensuring fresh, efficient roasting and shipping for all our partners. Specific details can be discussed during your consultation.

    What's the process to set up a wholesale account?

    It starts with a conversation. Contact us via our form, phone, or email. We'll schedule a brief consultation to understand your vision, menu, and volume needs. From there, we set up your account, discuss any initial training or setup support, and you can place your first order, often with the benefit of a new account welcome offer.

    Can you create a custom coffee blend or roast profile for our cafe?

    Yes, this is a core part of our partnership. Through our coffee consultation service, we can develop a proprietary blend or tailor a roast profile that perfectly matches your brand's identity and flavor goals, helping you stand out in your market.

    Call Us at (980) 253-2480 or Contact Us for Consultation or Wholesale Quote